The Ecommerce Coffee Break podcast offers actionable strategies for success with Shopify. You’ll hear conversations with some of today’s top experts in ecommerce, digital marketing, AI, and entrepreneurship. Discover the latest online marketing strategies, business growth tips, and industry trends, and get expert tips for improved marketing, increased conversions, and higher revenue. Previous episodes have featured experts from Google, Gorgias, Referral Candy, Cartloop, Adroll, StoreHero, Limespot, Yotpo, Preezy, LoyaltyLion, PartnerHero, and many others. With 300+ episodes, you're sure to find something that will help you grow your business faster. Short episodes, ideal for listening on the go. Hosted by ecommerce entrepreneur and digital marketing veteran Claus Lauter, the show covers a broad range of topics, including Shopify store apps, direct-to-consumer marketing (DTC or D2C), Marketing technology (MarTech), social media, dropshipping, paid advertising, AI, entrepreneurship, and much more. Join over 22,000 monthly listeners who want to improve their marketing skills, increase sales, and boost earnings...
https://ecommercecoffeebreak.com/
episode 23: Popup Tips to Boost Your Conversion Rate | #131 Eric Melchor
This episode features a conversation with Eric Melchor, the Personalization Ambassador at OptiMonk, and host of the Innovators can Laugh podcast.
We discuss why Popups are one of the best ways to generate leads and sales for your ecommerce store.
On the Show Today You’ll Learn:
- What are the misconceptions about CRO?
- What is web personalization and CVO (customer value optimization)?
- What is OptiMonk and what problems does it solve?
- What are examples of a poor customer digital experience?
- What are some actionable steps that listeners can take to create more delightful and surprising web experiences
- And more
Eric Melchor is the Personalization Ambassador at OptiMonk and host of the Innovators can Laugh podcast. After overseeing online marketing programs for major companies in Texas, Eric moved to Eastern Europe and started working in SaaS. Since then he has worked for customer personalization-obsessed startups like Bonjoro and OptiMonk and is currently providing mentoring for SaaS companies who are starting Partnership marketing channels or want to create fun personalized shopping experiences with ease.
Links & Resources
Website: https://www.optimonk.com/
Shopify App store: https://apps.shopify.com/optimonk/
Continue the Conversation
In our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on
Back in Stock app: Are you tired of missing Shopify opportunities? The Back in Stock app will instantly notify your customers when products they want are back in your store. Back in Stock has a long free trial and if you decide to upgrade to a paid plan, we have a 30% discount code for our listeners at backinstock.org/coffee with code “coffe
Support the showJoin over 5,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.
Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com