episode 64: How To Coach Inside Your Group Programs
Coaching clients in a group container is different from coaching clients in a one-to-one experience, but building the proficiency of both is important if you plan to create global impact and generate high-revenue months. Tune in to learn how you can master this skill as an expert so you can amplify your income and your impact.
Past Episode References:
How To Design Your Curriculum For Your Group Coaching Program
Mistakes To Avoid When Growing A Community As Part of Your Paid Program
Female Founder's Board Waitlist: https://kinseymachos.com/femalefounders
Do not miss these highlights:
01:25 The three core elements of a scalable offer.
01:31 A scalable offer is a container where you can serve one to many clients. This would be different from you in a one-to-one coaching client relationship.
02:36 A scalable offer allows you to bring volumes of people through an experience at once and get them results, or get them what they need.
03:11 The coaching element of your scalable offer, likely your group coaching offer, is one of the most common in our industry.
04:42 Remember that people want their problems solved. That's it. They have found you or they're attracted to you in order to solve that.
05:17 A lot of you understand the nuances of the different types of offers in coaching. But most people don't really have that understanding.
05:37 The best offer is your unique framework, and your unique experience that you're going to take them through.
05:59 How will you coach one person in a group setting? Or what does that look like?
06:08 If you haven't experienced a scalable offer, as a client or as a consumer, come see our group coaching program on how we do it in the 10k Content Collective group.
06:46 People with the best and most reputable programs, are people that have been in several different masterminds or experiences for themselves.
07:05 A lot of coaches and consultants are trying to create something without investing in their business. Or even trying to create something without having done it themselves.
07:23 In our 10k Content Collective, we do really well in our offering of the infrastructure that is meant to support volumes of clients. Also the three elements, curriculum, coaching, and the community, ours is solid.
07:48 Coaching somebody in a group experience, you need to learn how to hold space for one person while other people are there.
08:12 Most people will learn more by hearing others get coached than they will from getting coached themselves.
08:42 Just by hearing other people experience similar challenges will allow them to feel so much lighter.
09:04 Having that group dynamic creates this camaraderie, and this commonality that we're all in this together.
09:17 As a client you will get so much. But this is your responsibility as the leader to set up expectations ahead of time,
09:55 This goes back to when we're talking about the Community. It is telling people how you expect them to behave. Or what are the parameters within that.
10:16 Tell them ahead of time that they will get results just by being there.
10:49 The coaching element of your skill of offer is the catch all. Your curriculum that you've designed, which is the framework.
11:05 If designed well, it's the only thing they need. Nothing more, nothing less.
11:21 Everybody has their own filters when it comes to learning or absorbing something.
11:45 It's that space to get that individual coaching in that group dynamic which again, serves other people too.
12:20 Be encouraged to think about how this could be an added benefit to your offer.
12:41 When you start forming that connection between those people and they're showing up on group calls together, it will feed into the community culture.
13:07 It becomes this beautiful trifecta of enhancing the overall experience of your clients so they can get results faster and better.
13:38 Intentionally design scalable offer and coaching element around where you feel like people are going to get the most hung up.
14:03 If you don't have boundaries in place, people won't respect that time.
14:20 Bi-directional experience is that expectation that is going to completely change how people are experiencing those coaching calls.
14:46 When we look at the curriculum of our clients programs, you can usually spot or understand where coaching calls should be added and how.
15:32 You can do this however you want. Keeping the experience in mind, keeping that journey in mind, and how are people coming in.
15:56 When they run into a challenge, because they will, they have somebody to go to.
16:10 Yes we want to think of the curriculum, as mentioned last episode, as standalone.
16:22 But when it comes to actually designing that experience around it, it's just not reasonable to think that people won't get stuck.
16:38 Depending on your specific promise pathway and things like that, how frequent the coaching calls really play into.
17:04 Really think about where people are going to have the most challenges, and how you can support them at a deeper level with your coaching calls.
17:31 Sometimes it might require some testing and adjusting and pivoting.
17:42 Step back and think about your clients experience and what's best for them.
17:57 This is what we do with you inside our Female Founders Board. It's the most rewarding experience, although also the most challenging.
14:39 If you want us to help you with this, our Female Founders Board is our mastermind for coaches. The consultants that are scaling their income and impact with their scalable offers.
19:05 By now we hope you have clarity and at least a deeper surface level understanding of those three core elements, coaching, curriculum, community, and how to really think about your scalable offer in a way that just blows your clients minds.
About the Host
Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.
She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women — because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.
As a wife and a mom of three, family takes priority. And having a business that’s run AROUND her lifestyle is a daily intention of hers.
https://kinseymachos.com/
Instagram: @kinseymachos
Facebook: @kinsmachos
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