We discover the ingredients of your Restaurant's secret sauce. SEO, Facebook, Twitter, emails, coupons, yield utilization, USPs, Menu engineering, direct mail, Instagram, partnerships - there are many ingredients for creating your Secret Sauce and with the right Secret Sauce you can find more customers and turn them into repeat customers. We deconstruct the recipes, so you can increase increase turnover, increase profit and maybe decrease the amount of time you spend working in your Restaurant.
http://marketing4restaurants.com/secret-sauce/
21 - 7 ways to increase traffic to your Restaurant Website
For many Restaurants, the website is the central part
We talk about how to compare the traffic for your website against other Restaurant's websites, so you know how well your online marketing is performing.
Find out how to make sure that the website is optimised for mobile.
How often you are updating the website? You should be able to make changes on your website yourself, so you can do it frequently without being charged by your web developer every time you make a change.
A quick and easy way to grow your email marketing database and how that works with your website traffic.
How integrating with Facebook can help drive traffic and customers to your website.
Using www.canva.com to create great content.
What can Instagram do for your website traffic?
Making sure you capitalise on all of the great Public Relations mentions that you get.
Have a listen to the podcast and find more ways for how to increase traffic to your Restaurant Website. For most Restaurants, your website is the hub of your online marketing and the start to building a really powerful marketing database. Some Restaurants have databases that generate hundreds of thousands of dollars every month. This can be the start of it for you! Have a listen now, because if your website is working for you, someone else's website will be working for them and they will be getter all of the traffic, all of the leads and all of the customers!
**This WAS meant to go out before the NRA Show in Chicago. Oops sorry. We didn't get a chance to upload it. However, we are going to do a Show special ep covering what we saw, learnt and did along with an ep on a very exciting Restaurant visit that we did and the session with Jon Taffer and Robert Irvine from Bar Rescue and Restaurant Impossible. Stay tuned. We will get these ones out as soon as possible (I am still on the road in Taipei, looking at what tech is going to change Restaurants.) Back on deck next week.