We discover the ingredients of your Restaurant's secret sauce. SEO, Facebook, Twitter, emails, coupons, yield utilization, USPs, Menu engineering, direct mail, Instagram, partnerships - there are many ingredients for creating your Secret Sauce and with the right Secret Sauce you can find more customers and turn them into repeat customers. We deconstruct the recipes, so you can increase increase turnover, increase profit and maybe decrease the amount of time you spend working in your Restaurant.
http://marketing4restaurants.com/secret-sauce/
Episode 11 - Innovation and Inspiration for your Restaurant from the Sydney Fine Food Expo
The Fine Food Expo is Australia largest trade show for Restaurants and we visited yesterday to have a look for great ideas to help you with your Restaurant. There are a lot of ways to save money, save time (especially important if it is your time you are saving) and ways to spice up your menu. Your menu is one of your most important tools in sales and marketing. We also look at one of the great tools you can use in costing your menu. We've looked at this in the past, if you haven't costed your menu yet, this is the easiest way to do it.