Making Data Simple

Hosted by Al Martin, IBM VP of Data and A.I. Development, Making Data Simple provides the latest thinking on big data, A.I., and the implications for the enterprise from a range of experts.

https://www.ibmbigdatahub.com/tag/7039

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episode 40: Part 2: "See the Game, Change the Game". More money ball with Paul Bessire, VP of Data, Coterie Insurance. Fascinating stuff.


Part 2: "See the Game, Change the Game".  More money ball with Paul Bessire,  VP of Data, Coterie Insurance.  Fascinating stuff.  01:00 Paul's customers<Ok, off the rails on sport psychology> 09:50 Moneyball for insurance15:10 Can you underwrite at the individual level?20:17 In summary24:09 Startups and adverse selection31:10 Three tweetable nuggets?33:00 For fun LinkedIn:  https://www.linkedin.com/in/paulbessire/ Website:  https://coterieinsurance...


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 November 23, 2022  36m
 
 

episode 41: Breaking down the State of the IT industry with two IBM Champions


I took extended time to learn from two IBM Champions on the state  of the IT industry.  Welcome Heather Cole, President and CEO at  Lodestar Solutions and Steven Perva, Sr. Mainframe Innovation  Engineer at Ensono.  Special guest, Libby Ingrassia, Program Director for IBM Champions joins us...


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 November 30, 2022  58m
 
 

episode 42: Tired of ad-based searches? Meet Eric Olsen, Co-Founder & CEO at Consensus. His new startup leverages Natural Language Processing to serve as the new Google for expert opinions


Tired of ad-based searches? Meet Eric Olsen, Co-Founder & CEO at Consensus. His new startup leverages Natural Language Processing to serve as the new Google for expert opinions...


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 December 21, 2022  47m
 
 

episode 43: AI-powered digital marketing without the use of cookies or personal information! All with Nadia Gonzalez, CMO for Scibids.


Marketing fundamentals to AI-powered digital marketing without the use of cookies or personal information. All with Nadia Gonzalez, CMO for Scibids. See white paper for additional technical detail.01:42 Meet Nadia05:15 Marketing Today15:41 The Founding of Scibids16:32 Cookies. What's changed?17:44 Consumer Targeting Era Over?20:07 Marketing Tomorrow26:06 First Party Data & Contextual Signals29:25 Beware of the Walled Garden31:56 Scibids Differentiation35:52 Scibids...


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 December 28, 2022  43m