Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.

https://www.iheart.com/podcast/1119-math-magic-31150153/

Eine durchschnittliche Folge dieses Podcasts dauert 38m. Bisher sind 91 Folge(n) erschienen. Dies ist ein wöchentlich erscheinender Podcast.

Gesamtlänge aller Episoden: 2 days 6 hours 15 minutes

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Bob Pittman on Minnie Questions with Minnie Driver

[transcript]


Today, Bob goes from podcast host to podcast guest and sits down with actor Minnie Driver for her iHeartRadio podcast, Minnie Questions. Bob shares why he’s grateful for a childhood injury, lessons from growing up in the South during the Civil Rights Movement, and why plans are sometimes bad for business.

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 March 16, 2022  31m
 
 

Ben Horowitz: “Let’s go make something. Let’s change the world.”

[transcript]


What do start-up founders and hip hop artists have in common? According to Ben Horowitz: a lot! Since his teenage years, Ben has been inspired by hip hop artists’ ability to create something from nothing-- and he took that guiding ethos with him to Silicon Valley. So even when industry giants shrugged off what would become the internet as we know it, Ben always saw it for what it could be… and in his roles at Netscape and Opsware, Ben actualized it...


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 August 12, 2021  44m
 
 

Celebrate MTV’s 40th Birthday with the Real Story of MTV

[transcript]


In honor of the 40th anniversary of MTV, we’re rereleasing a fan-favorite episode: the real story of MTV, as told by the founders. Today MTV is a cultural institution, but people forget what a long shot it was to get the channel off the ground. Bob Pittman led the team that created MTV...


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 July 31, 2021  52m
 
 

Remi Kent: “A small act can make a difference.”

[transcript]


In Remi Kent’s first job as a library page, she discovered her love of stories. Now, as CMO of 3M, Remi is crafting stories for countless consumers across the globe! Despite this massive audience, Remi stays focused on making individual, human connections with 3M customers. Learn how this framework has helped Remi shepherd 3M through major shifts: from taking Post-it digital, to mass producing N95 masks during the pandemic...


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 June 10, 2021  39m
 
 

episode 4: Christian Navarro: “I've been at the bottom; and if I can use that energy to help people stay on top, then I win.”

[transcript]


After dropping out of school and struggling with homelessness, a young Christian Navarro was rejected by his top-choice job and accepted a gig sweeping floors at a wine shop. There, Christian fine-tuned his precocious palate and client partnership savvy...


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 May 13, 2021  34m
 
 

Brad Gerstner: “If something's not a fast yes, then it's a quick no.”

[transcript]


When Brad Gerstner, a “simple kid from Indiana” set out to build a brand-new investment firm in the swirl of the 2008 financial crisis, his friends and advisors told him he was nuts. But that company, Altimeter Capital, has become an incredibly successful vehicle-- not just for profits, but also for enabling entrepreneurs to do good...


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 March 18, 2021  51m
 
 

Alec Baldwin: “You have to find a way to make it work.”

[transcript]


Before Jack Donaghy, before Jack Ryan and SNL, Alec Baldwin was studying to be a lawyer and interning on Capitol Hill. This episode, Alec sits down with Bob to share why he changed course, and how he made it as an actor...


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 March 4, 2021  40m
 
 

Gary Vaynerchuk: “Accountability's an incredible gateway to happiness.”

[transcript]


No one's story captures the spirit of the American Dream better than Gary Vaynerchuk. Fresh from the USSR, Gary’s earliest memories are of his family of eight crammed into a studio apartment in Queens...


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 January 28, 2021  34m
 
 

episode 24: Sir Martin Sorrell: “Good people are by nature difficult”

[transcript]


Any good student of advertising and marketing should know Sir Martin Sorrell’s name! From his rising to star status as Saatchi & Saatchi’s CFO, to his building and shaping of WPP— growing it from a shopping cart maker to the world’s largest advertising holding company, Sir Martin is as well known for his legendary insights as his headstrong opinions...


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 October 15, 2020  34m
 
 

episode 23: Elizabeth Rutledge: “We call our employees colleagues.”

[transcript]


As the Chief Marketing Officer of American Express, Elizabeth Rutledge has a rare superpower... she's an introvert. And the way she wields it is impressive! Learn how she harnesses the power of small, nimble teams (it has something to do with pizza!); how she's used her introversion to foster a culture of empathy and respect, and why she still draws inspiration from her stint as a 9th grade biology teacher...


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 September 24, 2020  41m