Novel Marketing

This is the show for novelists who hate marketing, but still want to become bestselling authors. Our goal is to make book promotion fun and easy for writers who would really rather be writing.

https://www.novelmarketing.com

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      150 – A Blueprint on How to Launch Your Book


      In this episode, we talk about a new course we’ve release that will help you launch your book in a way that will rocket it to success.
      Links:

      * Learn more about the Book Launch Blueprint
      * Sign Up

      Announcement
      This is our 150th episode!
      Some show stats:

      Novel Marketing started in October 2013.
      270 Pages of Show Notes
      52 hours 50 minutes of audio. (Not counting the 5 year plan course, or Patron exclusive...


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         23m
       
       

      149 – How To Set up Pre-Orders for Your Indie Book


      In this episode, we talk about why and how to put your indie book up for pre-order. We also talk about when it would be a bad idea to put your book up for pre-order.
      Lacy Williams is a bestselling author of over 30 novels, amazing entrepreneur, mom, wife, and friend, Lacy Williams. She is also the author of the The Smart Indie Series.
      Questions:
      Part 1: Why

      Why is it a good idea to do pre-orders?
      Is it ever a bad idea to do a pre-order?
      How do ...


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         27m
       
       

      148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams


      In this episode, we talk with Lacy Williams about how to get libraries all over the country to buy your indie books. 
      One of the best markets available to sell your novels into is one of the most overlooked: Libraries. So today we’re going to talk about how to sell your books into that market in ways that can be highly profitable for you.
      And to help us with that, we have bestselling author of over 30 novels, an amazing entrepreneur, mom, wife, and friend, Lacy Williams . 
      Q...


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         25m
       
       

      147 – What We Can Learn from The Greatest Book on Marketing Ever Written


      Announcements:
      We’re $4 away from hitting our next Patreon goal. With this level we will start providing full transcripts for each episode. We just need one person to back at the $5 level to push us over the edge.
      Just as a reminder, $5 Patrons receive:

      Warm feelings, knowing you’re keeping Thomas and James on the air
      Access to the Patron Only Community Discussion
      Monthly Resource Archive
      20% discount on back cover copy writing.
      25% d...


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         22m
       
       

      146 – How to Spot a Publishing Scam


      In this episode, we are going to talk about publishing scams and how to avoid them!
      This episode was inspired by the Author Media blog post by Caitlin Muir.
      Announcement:
      We have a Facebook Group now! New location for episode discussions. You can also ask questions of the group.
      What Makes Something a Scam

      Over Promising, Under Delivering
      Fraud
      Unlawful
      Unethical
      Price Rarely Effects if Something is a Scam Or Not (Scribe Writing...


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         48m
       
       

      145 – How to Create a Reader (Lead) Magnet


      In this episode, we talk about how to craft a reader magnet to get more email subscribers. A reader magnet is a prize your readers get in exchange for giving you their email. They can dramatically improve how fast your email list grows.
      Back in episode 129, we talked about how Short Stories make the idea reader magnet for novelists. But we never talked about how to turn the short story into the lead magnet.
      Sponsor:
      MyBookTable is a way to quickly and easily build an ...


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       2018-07-10  30m
       
       

      144 – How to Build an Amazing Author Website for $423.20


      The idea for this episode come from Mary Hamilton who told us about her marketing pet peeve. To quote Mary,  My biggest peeve is my website. I’m not techy enough to understand how to fix any issues with it, and I hate spending the time it takes to learn it. Except for my blog, I’d rather just set it and leave it. Love your podcasts! They’ve helped me a bunch!”
      Lifetime Divi Membership (Affiliate Link) $249
      Why Divi?

      Drag and drop build your website. ...


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       2018-07-03  26m
       
       

      143 – Book Marketing 101: Author Advertising


      In this episode, we talk about four advertising fundamentals that apply when buying ads on Facebook, Amazon, GoodReads, and more!
      News

      Thomas on Write From the Deep Podcast About Haters by Karen Ball and Erin Taylor Young

       
      Sponsor:
      MyBookTable is a way to quickly and easily build an online bookstore on your WordPress website. Use it to rank #1 on Google for your book and to boost your book sales on sites like Amazon and Barnes and Noble. Get ...


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       2018-06-26  26m
       
       

      142 – How to Develop Book Marketing Assets


      In this episode, we talk about how to reduce book marketing liabilities and develop assets. The more assets you have, the easier books are to sell.

      Sponsor:
      The Rubart Writing Academy Oct 25-28th 2018
      Book Marketing Liability Examples

      Other Priorities

      Family, Netflix, job, friendships, garden … time on your Smart Phone


      Fear
      Debt (The more debt you are in, the harder it is to spend money to build assets)


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       2018-06-19  29m
       
       

      141 – Amazon Books and the Future of Brick and Mortar Retail


      In this episode, we talk about Amazon’s brick and mortar bookstores, the future of paper books, and how they affect you as an author.
      Sponsor:
      MyBookTable is a way to quickly and easily build an online bookstore on your WordPress website. Use it to rank #1 on Google for your book and to boost your book sales on sites like Amazon and Barnes and Noble. Get it free at MyBookTable.com.
      Novel Marketing Patrons save 25% on MyBookTable Pro.
       
      Background: Apple S...


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       2018-06-12  29m