The Digital Marketing Podcast

Episode 61,  Ciaran and Daniel discuss Analytics Goals and Conversions and how you can get them to work nicely together. How do you set these up, which goal types should you use for what? Once set up, how do you measure, track and improve your...

2012 Mobile Trends Update We speak to Ben Wightman from Latitude, a leading force in integrated Digital  Marketing Intelligence about the findings of their recent  trends in mobile report. Learn who the current winners are in the smart phone...

Episode 59In this episode, Daniel talks to  Thomas Brown, Head of Insights at the Chartered Institute of Marketing to quiz him about some of the trends they have uncovered in their Social Media Benchmark”  a new and detailed...

Ciaran speaks to Simon O'Kane from Huddle, a UK collaborative cloud computing service that is changing the way teams collaborate and work together on their business documents. We explore the ethos behind Huddle, and Simon shares with us news out today...

Episode 57, We kick off the new year by exploring social media customer service and how to get it right.  We speak to  Joshua March, creator of a great social media management tool Conversocial.com and get his top tips and best practice in...

Daniel and Ciaran explore some of the commonest Search Engine Optimization Myths commonly peddled by sales people trying to sell you SEO services. Find out what not to fall for, and what to look for in an SEO agency worth it’s salt.

The second largest site on the global web, 60 Million Logged in users every day, YouTube continues to rule the waves in in online video. Daniel and Ciaran share some of the channels recent successes and new features and discuss how you can make use of...

Daniel and Ciaran talk through the new features in Google Analytics to help you get ready for Google turning off the old layout and reports version of the service early in 2012. In this episode we explore:- Event Tracking, Real Time Reporting, Visitor...

Fresh from the Google@Manchester event on the 1st of December, Daniel and Ciaran talk through some of the Buzz and revelations unveiled at this flagship UK  Google event. We talk through  Google’s Mobile strategy, Google Plus and its...

Ciaran and Daniel bring you a whole new bunch of great tools for you to go nuts with creatively over the up coming Christmas holidays. :-) Giffgaff.com- Low cost UK mobile sim card provider. Mention "Digital_Marketing_Podcast" if you register and...