Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands

The Ecommerce Coffee Break podcast offers actionable strategies for success with Shopify. You’ll hear conversations with some of today’s top experts in ecommerce, digital marketing, AI, and entrepreneurship. Discover the latest online marketing strategies, business growth tips, and industry trends, and get expert tips for improved marketing, increased conversions, and higher revenue. Previous episodes have featured experts from Google, Gorgias, Referral Candy, Cartloop, Adroll, StoreHero, Limespot, Yotpo, Preezy, LoyaltyLion, PartnerHero, and many others. With 300+ episodes, you're sure to find something that will help you grow your business faster. Short episodes, ideal for listening on the go. Hosted by ecommerce entrepreneur and digital marketing veteran Claus Lauter, the show covers a broad range of topics, including Shopify store apps, direct-to-consumer marketing (DTC or D2C), Marketing technology (MarTech), social media, dropshipping, paid advertising, AI, entrepreneurship, and much more. Join over 22,000 monthly listeners who want to improve their marketing skills, increase sales, and boost earnings...

https://ecommercecoffeebreak.com/

Eine durchschnittliche Folge dieses Podcasts dauert 20m. Bisher sind 327 Folge(n) erschienen. Alle 3 Tage erscheint eine Folge dieses Podcasts.

Gesamtlänge aller Episoden: 4 days 8 hours 18 minutes

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episode 24: What You Must Know About the Evolution of Ecommerce In 2024 — Jayesh Mori | Why Brands Must Offer Customized Customer Experiences, Generational Gaps in Online Shopping, Why Fast Websites Sell More, Benefits of Headless Ecommerce (#290)


In this podcast episode, we discuss what businesses should know about eCommerce changes in 2024. Our featured guest on the show is Jayesh Mori, CEO at Experro.com...


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 March 5, 2024  29m
 
 

episode 23: How the Try Now, Buy Later Approach Transforms Shopping — Benjamin Davis | The Value in Giving Online Shoppers a Trial Period, How the "Try Before You Buy" Model Impacts Conversion Rates, How Brands can handle their Return Volume Strategically (#289)


In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow...


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 March 4, 2024  28m
 
 

episode 22: The Data-driven Way To Win Customers' Hearts — Neil Hoyne | Examples of Using AI to Engage Customers, How to Build a Business Around Long-term Customer Relationships, How to Use Data to Understand Customer Needs


From the archive: In this episode, we discuss the data-driven way to win customers' hearts. Our featured guest on the show is Neil Hoyne, best-selling author of the book "Converted" and Chief Strategist at Google...


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 February 28, 2024  24m
 
 

episode 21: How To Avoid Costly Technical Mistakes With Shopify — Bogdan Dogaru | How to Choose And a Shopify Theme, How to Increase Performance to your Store, When to Use Apps And When to Custom Build, How to Avoid Costly Maintenance (#288)


In this podcast episode, we talk about how to avoid costly technical mistakes with Shopify. Our featured guest on the show is Bogdan Dogaru, CTO & Co-Founder at Vevol Media at vevolmedia.com...


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 February 27, 2024  20m
 
 

episode 20: Big Swings and Little Tweaks: Getting the Ecommerce Balance Right — Brian Massey | Tips and Tools to Optimize Your Online Sales Process, Misconceptions about Conversion Rate Optimization, How to Analyze User Activity (#287)


In this podcast episode, we discuss how to customize your online store outside the capabilities of the ecommerce platform. Our featured guest on the show is Brian Massey, founder of Conversionsciences...


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 February 26, 2024  25m
 
 

episode 19: Recession-Proof Your Business: Strategies for Ecommerce Growth — Mario Peshev | How to Build a Brand Using Linkedin and Twitter, The Benefits of Ecommerce Partnerships, How to Diversify by Launching Multiple Stores (Bonus Episode)


From the archive:  In this episode, we discuss how to survive a recession and a build more resilient business over time. Our featured guest on the show is Mario Peshev, Business Advisor, Angel Investor, and CEO of Rush, DevriX, and GrowthShuttle at mariopeshev.com...


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 February 22, 2024  25m
 
 

episode 18: Why Customer Data is Your Margins' Game-changer - And How to Use It — Omer Hazer | The Importance of Omnichannel Ecommerce, How to Make Smart Decisions for more ROI, How to Choose Marketing Automation Tools, How to Keep Customer Data Safe (#286)


In this podcast episode, we discuss how to use your customer data effectively to improve your margins substantially. Our featured guest on the show is Omer Hazer, General Partner of Atlas Ventures & Studios at atlasventures...


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 February 21, 2024  28m
 
 

episode 17: Customer Data And Retention: What You Need To Know — Cary Lawrence | How To Retain More Customers, Challenges Managing Customer Data, How To Leverage First-party Customer Data, Emerging Trends In Ecommerce For 2024, The Impact Of AI (#285)


In this podcast episode, we talk about how to retain more customers with data-driven strategies. Our featured guest on the show is Cary Lawrence, CEO & founder of Decile...


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 February 19, 2024  20m
 
 

episode 16: Digital Marketing Strategies To Increase Your Website Sales — Brandon Leibowitz | How Important Is SEO In 2024, How To Get Started With SEO For A New Shopify Store, What Is A Quality Backlink, Would Google Accept AI-generated Content


From the archive:  In this episode, we discuss valuable insights on digital marketing and SEO strategies to help you boost your website sales. Our featured guest on the show is Brandon Leibowitz, founder of seooptimizers.com...


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 February 15, 2024  22m
 
 

episode 15: How Tech Can Supercharge Your Store's Shipping Operations — Amit Rosenthal | How Tech Is Transforming Freight Forwarding, Why Online Merchants Face Logistics Challenges, The Impact Of Geopolitical Factors Affecting Logistics (#284)


In this podcast episode, we talk about how you can provide a more transparent, streamlined logistics experience using the latest technology and innovation in freight forwarding. Our featured guest on the show is Amit Rosenthal, CEO & founder of Proboxx...


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 February 14, 2024  22m