The Digital Marketing Podcast

With the launch of his new Book Building Digital Culture. Daniel walks us through the basics of Agile working methodology, a key working methodology for working in a fast changing environment. Learn how you could employ this development philosophy to...

Have you found the direct to website traffic reported in your Analytics has grown and grown in recent months? Daniel and Ciaran discuss the growing trend in direct traffic growth being reported within Analytics and the reasons behind it. Daniel shares...

Daniel and Ciaran take a fresh look at the service formerly known as Google Webmaster tools. Now rebadged up as Google Search Console, this free tool from Google is one to take a fresh look at if you haven't recently. We walk through some of the new...

Daniel and Ciaran are back after a short break with a news roundup of the biggest stories that have us excited in the digital marketing world this November. Under discussion are:- Gmail’s responsive design updates, Linked in Content search,...

Ciaran talks to Kevin Lindsay from Adobe about data science and how it can bring valuable insights into how to achieve smart results and quick wins with your marketing and customer analytics. Find out how Adobe are bringing data science smarts to...

Daniel and Ciaran pose a great local SEO question from one of our listeners to Kelvin Newman, founder and host of one of the world's largest SEO conferences "Brighton SEO" Join Kelvin and the cream of the UK SEO community at Brighton SEO next week for...

Daniel exposes an interesting Twitter myth around URL shorteners, and Ciaran discovers that Twitter haven't been censoring and editing his posts on the platform, while also getting nostalgic about "you are the hero" books from his childhood.  Get...

Ciaran talks to Pete Kluge from Adobe about Programatic Advertising and the movements and growth within the industry. With industry experts predicting 20 Billion spend on programatic, the industry is growing at a phenomenal rate. Pete walks us through...

No adverts - Ciaran talks to Simon Jacobson from Microsoft about how Bing is dramatically growing their share of the search market. Discover how they have set about integrating the search functionality they provide into peoples work flow and daily...

Following a question from Rick Toon, podcast listener on our LinkedIn group, Daniel talks us through how he’d approach the essentials of digital marketing in terms of services and essentials you should be using. Daniel also visits Keyword research...