Uncensored Direct Marketing

Even if you’re new to the world of cryptocurrency, you’ve probably heard about Bitcoin (BTC). But what is it exactly? Could cryptocurrencies allow you to buy goods or services, and can they be traded for profit? Tune in to today’s episode and get ready to pick up exciting information about cryptocurrency; how to buy it, invest in it, use it as a form of payment, and how to protect yourself financially...

Consumer behavior is constantly evolving, and people are getting smarter. With more than 10,000 ads running per day, getting a share of buyer attention is more challenging. How can a marketer generate conversions? Tune in to this informative and value-packed conversation between Maria and her guest, Eli Cohen, an expert media buyer specializing in native advertising. Eli learned about native advertising from James Van Elswyk, the founder of Purple Leads...

Have you taken a close look at your merchant account statements? Merchant account fees can seem overwhelming, but they don’t have to be. In today’s episode, Maria will discuss how you can optimize your merchant account, get the best rates possible, and how and when to negotiate with your payment processor. Knowing your numbers and understanding the variables you have control over can save you thousands of dollars...

Want to get actionable tips to increase your bottom line? On today’s episode, Maria talks to Andrew Contreras about copywriting offers, trends in direct marketing, and more. Andrew is one of the biggest influencers in the direct response industry. He wrote the most successful Christian offer, The Shepherds Diet. He is also one of the managing partners and the CEO of New Crescent Media, a company that is transforming the supplement industry...

Today’s episode is an interesting conversation with Marc Hochstein, the Executive Editor of CoinDesk, a news site specializing in bitcoin and digital currencies. Marc has more than 20 years of business journalism experience, including 17 years at American Banker, covering banking, technology, capital markets, real estate, and other industries. You don’t have to be a tech-nerd to enjoy this conversation...

Are you an entrepreneur who’s looking for an amazing copywriter or a freelance copywriter who wants to level up your skill? Whichever side you may be, you will benefit enormously from listening to this podcast. Today, Maria gets on a conversation with Stefan Georgi, a direct response copywriter whose words have grossed over $700MM. He’s the inventor of the RMBC method, a systematic approach to writing better sales copy more consistently in less time...

When consumers want something, they want it now. They want free shipping, excellent packaging, and a product that’s as perfect as they expect it to be with returns options.  Customer expectations around the globe are continually shifting. If you are an online merchant, fulfilling those demands is easier said than done. Order fulfillment is a function that directly impacts your revenue. You need to have a well-built process around it...

Are you ready to navigate the future? Do you see yourself buying products and services using the digital gold currency and having your own electronic identity? How far should we allow technology to rule our lives? Listen to this mind-blowing episode as Maria interviews Dr. Daniel Diemers, author, thinker, speaker, an active futurist in the international Fintech and Crypto/Blockchain community, and co-founder of tech company SNGLR Group...

One of your priorities as a direct marketer is preventing chargebacks because they can hurt your conversion and profit. It is also time-consuming to process a dispute and deal with an unhappy customer. Plus, there are other costs associated with disputes and refunds. But how do you prevent chargebacks? In today’s episode, Maria provides five tools available to merchants to avoid chargebacks, save money, and make more money. Don’t just wait for a dispute to happen...

If you’re selling products online, you can really benefit from listening to this episode. Host Maria Sparagis, payment solutions expert and sales conversion consultant, shares quick and actionable tips to understand consumer behavior, minimize declined transactions, and improve your conversion rate. Even if your approval rates are at 95%, there’s still room to get better...