The Digiday Podcast

The Digiday Podcast is a weekly show on the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.

http://www.digiday.com

Eine durchschnittliche Folge dieses Podcasts dauert 37m. Bisher sind 512 Folge(n) erschienen. Jede Woche gibt es eine neue Folge dieses Podcasts.

Gesamtlänge aller Episoden: 13 days 14 hours 48 minutes

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Digiday podcast holiday special: Major trends in media and marketing


What started as a magazine is becoming something more. In this episode editor-in-chief Brian Morrissey discusses the major trends of the year in media and marketing with Digiday managing editor Shareen Pathak and senior reporter Sahil Patel in a...


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 December 21, 2016  32m
 
 

Atlantic Media’s Michael Finnegan on competing with Google and Facebook


A decade ago, Atlantic Media relied on print for 85 percent of its revenue. That figure is now 10 percent. And now 70 percent of its digital ad revenue is rooted in some kind of content-based campaign, according to Michael Finnegan, president of...


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 December 14, 2016  37m
 
 

NBC News exec Nick Ascheim: Facebook has a ‘civic responsibility’ to act on fake news


The use of Facebook to spread propaganda, distortions and disinformation should serve as a wake-up call to the platform, NBC News svp of digital Nick Ascheim said on this week’s episode of the Digiday Podcast.


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 December 7, 2016  34m
 
 

EA’s David Tinson: Marketers need to create less content, not more


Brands nowadays have any number of places to push out content, possibly too many, according to David Tinson, who heads up communications at video game giant Electronic Arts.


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 November 30, 2016  29m
 
 

‘The biggest story of our time’: Columnist Michael Wolff on why the media blew it on Trump


Longtime media watcher and columnist Michael Wolff discusses how the media got Trump so wrong. “I can’t think of another instance in which the media was so off in its predictions," he said.


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 November 23, 2016  33m
 
 
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 November 15, 2016  23m
 
 

Bustle’s Bryan Goldberg: ‘There’s still so many dollars trapped in print’


Bustle CEO Bryan Goldberg sees magazine publishers as hostage to high costs — all that car service costs and those gleaming office towers cost big money — and not a lot of competition advertisers looking to reach women. He aims to change that....


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 November 8, 2016  51m
 
 

How Stuff Works’ Jason Hoch: There is no podcasting bubble


Get ready for a podcast about podcasting. This episode of the Digiday Podcast features Jason Hoch, the chief content officer of How Stuff Works, a digital publisher that attracts nearly 30 million downloads every month. How Stuff Works grew into one...


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 November 1, 2016  39m
 
 

Weather Channel's Neil Katz: Platforms 'have the power' -- for now


The Weather Company, which owns The Weather Channel brand, is on pace to get 2.5 billion video views on Facebook this year, said the publisher’s editor-in-chief Neil Katz. And yet there is still very little revenue being made by publishers on...


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 October 25, 2016  37m
 
 

Sharethrough’s Patrick Keane: Publishers without video strategies ‘will die’


The shift to mobile and video is profound for publishers. According to Sharethrough president Pat Keane, publishers that treat both as a side project risk seeing their businesses evaporate. As an investor in Refinery29, he sees how video has risen...


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 October 18, 2016  28m