The Category Queen Show

In this interview, Callan shares how she achieved her first 100K/month by streamlining and fine-tuning her signature offer. She speaks to the components of her program that help her clients create results without them relying solely on her. 

Callan’s success is deeply rooted in her motivation to see her clients thrive, her willingness to do things that feel scary, and her discipline scaling one offer at a time...

As a mom of three and the CEO of a thriving business and team, I’ve had to become more disciplined in how I spend my time, the routines I follow in my business and life, and the habits I adopt. 

More importantly, my emotional, mental, and physical well-being are becoming more of a priority, and with everything I do, I want to make sure it’s in support of living a peaceful, joyful, and vibrant life...

Is the fear of hiring holding you back from growing to the next level? If so, you’re not alone! Hiring is one of the most significant areas of confusion for female founders and can be overcomplicated and overwhelming. 

However, don’t take this process lightly...

Do you feel like the results in your business are coming too slowly? Do you feel like your truest desires are all of a sudden so far out of reach? 

Whether you’re in a creative rut, feeling completely uninspired, or losing faith in your business altogether, this conversation will breathe new levels of inspiration into your heart and give you extra layers of clarity to transform your mind...

Preparing for a new year takes time and space, especially if you want to make sure your primary focus areas and goals are in alignment with the vision you have for your business and your life. 

However, heading into a new year as a business owner isn’t just about setting new revenue targets and updating your vision board. It’s a combination of checking in with yourself, getting quiet, and asking yourself the right questions to activate renewed clarity and confidence...

Being the face of your business as a personal brand and CEO also means showing up online and in your company when you’re struggling in your personal life — this can be one of the most challenging aspects of an online business owner. 

You should not have to pretend to be someone you’re not if you’re in this season. However, you can follow through on your professional responsibilities without sacrificing your mental or emotional well-being...

Have you ever looked back on your life and compared the current version of your life with your old one and wondered if your “old self” would even recognize who you are today? 

Sometimes, we can indirectly create these “reinvention” seasons where you personally or professionally grow so much, that the contrast between then and now is starkly different...

Your relationship with money impacts how you market your coaching offers...

Identifying your ideal client isn’t necessarily going to increase your revenue, increase your profit, or grow your business. In this episode, we discuss the difference between an “ideal client” and a “premium client” and how to identify your best-match audience for your unique brilliance. 

In this discussion, I offer three questions to ask yourself so you can narrow in on someone who is ready and eager to invest in the solution you have to offer them...

Are you ready to walk into a new era together? Welcome to the new face and brand of The Category Queen Show!

In this conversation, I talk about the shift from a personal brand into a movement-based brand, my desires behind this decision and where we are headed in the next era of growth, evolution and amplified impact...