Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands

The Ecommerce Coffee Break podcast offers actionable strategies for success with Shopify. You’ll hear conversations with some of today’s top experts in ecommerce, digital marketing, AI, and entrepreneurship. Discover the latest online marketing strategies, business growth tips, and industry trends, and get expert tips for improved marketing, increased conversions, and higher revenue. Previous episodes have featured experts from Google, Gorgias, Referral Candy, Cartloop, Adroll, StoreHero, Limespot, Yotpo, Preezy, LoyaltyLion, PartnerHero, and many others. With 300+ episodes, you're sure to find something that will help you grow your business faster. Short episodes, ideal for listening on the go. Hosted by ecommerce entrepreneur and digital marketing veteran Claus Lauter, the show covers a broad range of topics, including Shopify store apps, direct-to-consumer marketing (DTC or D2C), Marketing technology (MarTech), social media, dropshipping, paid advertising, AI, entrepreneurship, and much more. Join over 22,000 monthly listeners who want to improve their marketing skills, increase sales, and boost earnings...

https://ecommercecoffeebreak.com/

Eine durchschnittliche Folge dieses Podcasts dauert 20m. Bisher sind 330 Folge(n) erschienen. .

Gesamtlänge aller Episoden: 4 days 9 hours 33 minutes

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episode 31: How To Optimize Peak Season Customer Service Through Human Touch & Automation | #222 Jordan Brown


In this podcast episode, we discuss how you can optimize your customer services during peak seasons through a combination of human touch and automation. Our featured guest on the show is Jordan Brown, Founder of Omnie Integrated Services Inc. at omniecsr.com...


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 August 28, 2023  25m
 
 

episode 32: Beneath the iceberg of Customer Retention lies Customer Understanding | #223 Veda Konduru


In this podcast episode, we explore the hidden aspects of customer retention, uncovering the vital role of customer understanding beneath the surface. Our featured guest on the show is Veda Konduru, CEO and founder of VectorScient...


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 August 29, 2023  30m
 
 

episode 33: Exploring The Concept Of Profit First Ecommerce | #224 Karl O'Brien


In this podcast episode, we will explore the concept of 'profit-first' ecommerce and why it matters for your business. Our featured guest on the show is Karl O'Brien, co-founder of StoreHero.ai...


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 August 30, 2023  25m
 
 

episode 34: Dropshipping: The Evolution of Ecommerce Integrations | #225 Travis Mariea


In this episode, we will discuss the complexities of implementing dropshipping into an existing ecommerce operation. Our featured guest on the show is Travis Mariea, CEO of flxpoint.com.

On the Show Today, You’ll Learn:

  • What is the current state of drop shipping, and how has it evolved.
  • Why is it the best time to start drop shipping in 2023.
  • What are the complexities involved in running a successful drop shipping business...


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 September 5, 2023  22m
 
 

episode 35: How to Survive a Recession and Thrive | #226 Mario Peshev


In this podcast episode, we discuss how to survive a recession and a build more resilient business over time. Our featured guest on the show is Mario Peshev, Business Advisor, Angel Investor, and CEO of Rush, DevriX, and GrowthShuttle at mariopeshev.com.

On the Show Today, You’ll Learn:

  • What are some industries that are thriving despite the economic challenges.
  • How can businesses prepare for a recession and make the most of it...


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 September 5, 2023  26m
 
 

episode 36: How To Grow Your Revenue With Digital Files | #227 Alessandro Macagno


In this episode, we will discuss how to increase your revenue by utilizing digital files and use digital downloads as effective marketing tools for customer retention, upselling, and cross-selling. Our featured guest on the show is Alessandro Macagno, General Manager at skypilotapp.com.

On the Show Today, You’ll Learn:

  • How to effectively sell digital downloads alongside physical products...


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 September 7, 2023  23m
 
 

episode 37: How To Turn Customers Into Superfans With Quizzes | #228 Lindsay Kolinsky


In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing at okendo.io.

On the Show Today, You’ll Learn:

  • How can brands turn customers into super fans.
  • What key factors contribute to building super fans in e-commerce...


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 September 12, 2023  23m
 
 

episode 38: 9-Figure Brand Strategies: Scaling Omnichannel Ads with Universal Attribution | #229 Philippe Roireau


In this podcast episode, we discuss how 9-figure brands are scaling their omnichannel advertising with universal attribution. Our featured guest on the show is Philippe Roireau, SVP of Go-To-Market at Northbeam.io.

On the Show Today, You’ll Learn:

  • What does attribution mean in e-commerce, and why is it essential. 
  • How to handle colliding data and get accurate conversion insights. 
  • What are the multiple tracking mechanisms for effective attribution...


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 September 13, 2023  24m
 
 

episode 39: The Data-Driven Way to Win Customers' Hearts | #230 Neil Hoyne


This podcast episode features a conversation with Neil Hoyne, best-selling author of the book "Converted" and Chief Strategist at Google. We discuss the data-driven way to win customers' hearts.

On the Show Today, You’ll Learn:

  • How to build a business around long-term customer relationships.
  • How can data be used to understand customer needs and preferences.
  • How can companies effectively collect and interpret customer data...


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 September 13, 2023  24m
 
 

episode 40: Revolutionize Customer Support with AI and Automation | #231 Ray Nolan


In this podcast episode, we discuss how to leverage AI and automation to improve customer support for happier customers and a more profitable business. Our featured guest on the show is Ray Nolan, founder and CEO of eDesk.com.

On the Show Today, You’ll Learn:

  • Why is customer support so crucial for e-commerce sellers.
  • How to build a business around long-term customer relationships...


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 September 18, 2023  23m