The Category Queen Show

Unlock the full potential of your content by utilizing a powerful system that consistently attracts and engages your best-match clients on repeat. If you don't understand how your content influences the overall journey of your potential clients and how to use different marketing tools to enhance that experience, you’re leaving money on the table...

If you’re ready to stand out in a crowded industry and become the go-to choice for your best-match clients, this episode will help you develop and refine your niche so you can get in front of the right audience and make more money. 

Differentiating yourself with unique positioning is more important than it’s ever been before...

Learn how to identify emerging trends, uncover the biggest opportunities in the market, and access untapped potential within yourself and the industry to amplify your success in the coaching industry. Your most profitable niche is on the other side of this training...

If you struggle to articulate your expertise in a way that’s unique and different from the rest of the industry, this episode will change everything for you. 

Discover the highest level of value you can provide to your best-match client, learn a simple method for identifying your unique approach, and how to highlight the tangible and intangible benefits of your solution so you can justify premium prices...

Knowing your “niche” isn’t good enough if you want to rise to the top and be recognized as your industry's Go-To expert. 

In this episode, we talk about the core elements of a well-defined marketing message. how to articulate what you do in a clear and compelling way, and how to align with ready-to-invest clients. 

Basically, if your IG bio isn’t selling for you, this episode is for you...

Bijal Patel, Founder and CEO of LAUNCH, shares the challenges and triumphs she experienced while transitioning from a successful corporate interior designer to a renowned world-class brand strategist for high-level business owners...

Growing a business and scaling a business are two concepts that are being widely misused and interchanged with one another and it’s leading many coaches and consultants down a path of frustration, confusion, and misaligned strategies. This is why it’s so important to educate yourself as a business owner and learn how to distinguish between the two and how it applies to you and the season of business you’re in...

Whether you think you’re ready for the next level or not, your business is giving you the exact signs you need to determine where your focus should be. 

I want to empower you to step into the “CEO Role” and observe your business from the 3,000-foot level so you can get out of the weeds and into big-vision energy. 

Tune in to confidently transition into your next level and grow to new heights. 

Past Episodes:

Episode 109: Growing vs...

If you have a signature service or program consistently attracting and enrolling clients, but it means that you or your team are working longer hours to fulfill that demand, this conversation is for you. 

Don’t create a new offer or limit your monthly income because you can’t meet the current demand. Expand your mindset about what’s possible when you double down on a service or program that is already working (versus diverting your attention)...

In this episode, Kinsey teaches us how to properly use educational content. We need to make sure we are not giving our possible clients everything they need so they don't want to hire us. Learn how to navigate your way through unique techniques to get your content shared properly...